How is downturn impacting boat, RV owners?


By Anthony Clark
Sun business editor

Published: Saturday, June 7, 2008 at 6:01 a.m.
Last Modified: Saturday, June 7, 2008 at 12:22 a.m.

Brandon Kruse/The Gainesville Sun

Chuck Langley, a mechanic at P&J Marine, scrubs the deck of a boat after working on its carburetor Thursday afternoon. Steadily rising gas prices are having an impact on luxury items like boats and RVs.

Tough Time For 'Toys'

2007 boating statistics compared to 2006

  • U.S. sales down 5 percent to $37.5 billion
  • Powerboat sales down 8.4 percent
  • Florida sales down 12 percent to $2.1 billion
    January-April RV statistics compared to same period in 2007
  • Shipments down 10.9 percent
  • Motorhome shipments down 23.1 percent
  • Towables shipments down 8.7 percent
  • RV rental bookings up 20 percent

In the face of rising gas prices, big hobby crafts like boats and RVs may not seem as necessary as the family car.

But for the owners, boating or RVing is more a way of life than a hobby, so instead of parking or docking their crafts, they are making the same kinds of adjustments as other motorists such as taking shorter trips and buying more efficient models.

And like the auto industry, the boat and RV industries report that sales are down.

Nationwide, boat sales were down 5 percent to $37.5 billion in 2007, according to the National Marine Manufacturers Association. Florida had the top market with $2.1 billion, but sales were down 12 percent from 2006.

Kelly Kaylor, NMMA spokeswoman, said the housing downturn has undermined demand for big-ticket purchases.

Michelle Thompson, owner of LTD Motors in High Springs, which sells both boats and RVs, said gas prices are not the big concern for the kinds of consumers who can afford these high-priced toys.

"If they're going to spend $60,000 on a boat and $10,000 in electronics, I can't imagine them being worried about gas," she said.

"Banks are getting stricter, but your typical boat and RV customer is more educated and qualifies (for financing)."

Thompson said sales of both are down a little, but she's still moving merchandise.

Boat manufacturers are already building lighter boats with more efficient engines, she said.

Some of her customers are trading in old, larger boats for something a little smaller.

A modern four-stroke engine boat will get 7-9 miles per gallon, while an older two-stroke engine on a large boat may get a half mpg, Thompson said.

"I don't hear a lot of complaints on fuel," she said, adding that anglers are more concerned about new limits on the number of grouper and redfish they can take.

Paul Santaniello, owner of P&J Marine in Gainesville, said his sales are down about 20 percent this year. But he attributes the drop more to consumer perceptions about the economy.

"I don't think gas is affecting us as much as the doom and gloom in the media," he said. He said customers who could pay cash for a new boat are waiting for the economic news to improve.

NMMA surveys show boaters are responding to gas prices by reducing their cruising speed, tuning the engine and taking shorter trips.

Boaters spend a lot of time anchored with the engine off, so gas becomes less of a concern than it is for other types of vehicle use.

Jeremy Williams, 32, of Gainesville said he takes his 13-foot boat about 130 miles to the Gulf to fish every weekend. He was at P&J on Thursday for a boat repair.

"I'm going to go no matter what it costs," he said. "As far as boating, I don't use that much (gas). I've got a small engine, but for the drive over, it's getting expensive, that's for sure."

He said gas prices are more of a concern for big boats that go 40-50 miles offshore to fish, such as charter boats.

Santaniello said offshore anglers are becoming more selective about what days they boat because of gas prices.

"They want to make sure the weather's good if they make an hour's trip to the coast. They're not going to gamble," he said. "Everyone goes 30-40 miles off the coast and it's 100 miles over there and everything is super regulated on how many fish you can take, so unless you take a bunch of people in the boat, you end up paying $60-$70 a pound for that fish you caught."

Georgia Waters, 51, of High Springs was at P&J to get a new gas tank for the family's five-person boat. She said the family goes fishing in the Gulf every weekend or two regardless of gas prices.

"Because that's our relaxation," she said. "It's a really fun family thing."

As for the RV industry, shipments were down 9.5 percent in 2007, and another 10.9 percent in the first four months of this year, according to the Recreation Vehicle Industry Association. From January to April, motorhome sales were down 23.1 percent and towable trailer sales were down 8.7 percent.

The RVIA reports that more RV drivers are staying closer to home and driving shorter distances, as well as spending more time in one location. A survey showed that 24 percent of RV owners planned to use their RVs less this spring and summer.

RV manufacturers are making more aerodynamic and lightweight models, Thompson said. She sees customers trading in bigger units for more economical models. With travel trailers, she said customers are looking for something light so they don't have to upgrade their vehicle.

Both the boat and RV industries report positive signs for demand once the economy turns around.

Although sales were down, adult participation in boating was up 10 percent in 2007, the NMMA reported.

And while RV sales were down, RV rentals are up 20 percent this year, according to Kevin Broom of RVIA.

"It could be there are people who want to buy but want to hold off until the economy improves. Or it could be instead of flying, staying in a hotel, eating in restaurants, they're saving money by renting an RV and taking an RV trip," he said.

The RV industry also expects to benefit as more baby boomers reach retirement age, the RVIA reports.

Anthony Clark can be reached at 352-374-5094 or anthony.clark@gvillesun.com.